Archives: January 2010

Going to conferences & classes out of area "for referrals" . . . do you have a plan?

I know you’ve heard this recommendation before – go to classes and trainings outside of your immediate area so you can build a good referral flow of business.

But – make it worth your money.

Here’s how. . .

Do you know the top 5-10 migrating counties into your own county?  If you are picking places to go “on a hunch” or because you think it’s a great place, think again.  Have a well thought out plan.

Choose places to go that will benefit your business.

In 2010, a couple of the top 10 counties migrating into our area were Ada County and Maricopa County.   Take classes in those areas, network with your class mates and build good referral relationships.

Added bonus – connect with agents in those areas ahead of time.  Check them out.  Connect with them on facebook and twitter.  Schedule time to meet with them while you are in their area – a coffee, lunch, dessert – whatever.  Get to know the agent, their way of doing business, etc.

Make connections, make focused connections, build relationships, help your clients.

Learn Something From Cher . . .

Cher is a part of our lives – like peanut butter.

Some love her (it), some don’t.  The thing is, she’s a part of our lives.  She’s cultivated an amazing career.  Enduring.

As Thomas Stanley says:

The number one factor that separates very successful people from just those in the merely successful category is creative intelligence.

So what is creative intelligence?  In another word, it’s vision.  Taking action on your vision.

Do you know what your vision is?

Do you have an uncontrollable desire to succeed?

As Darin Persinger says:

The secret to success is working harder than anyone smarter than you, and making sure you are smarter than anyone that is working harder than you.

How smart are you working? How hard are you working?  What are you working for?

The 'Busy-ness' Syndrome – don't let it fool you . . .

The ‘busy-ness’ syndrome is rampant.  It’s especially rampant at conferences, conventions and multiple day long training classes.

What is it?  Imagine this:  You are at a conference and every time there is a break, you see people constantly on their phones, checking emails, etc. (aka doing business).  This is so rampant that they aren’t utilizing the time to learn more or network at said conference.

What does it mean?  Most think it means that they have a great business, busy business, they are running.


It means they aren’t very successful.  It means they haven’t learned how to delegate, to leverage.  It means their business is so dependent upon them that it’s not a business.

Check it out – next time you are at a conference, watch the people that you know have truly successful businesses – what are they doing?  They are the ones teaching, sitting on panels, networking, engaging with others, sharing their knowledge to this who will listen and do.  They are not the ones huddle in their seats or in corners making themselves ‘look’ busy in an attempt to look successful.

As a newcomer to real estate, do not emulate those that you see trying to look successful.  Emulate the successful.